Business-to-Business Marketing Strategy Essentials
Get a Free 45 Minute Presentation on B2B Marketing Strategy Essentials
Old marketing techniques developed by the advertising industry decades ago don’t cut it anymore in business-to-business (B2B) marketing.
This comprehensive overview will increase your knowledge about:
- Processes for marketing effectiveness
- Reaching “invisible” prospects
- Mitigating the impact of commoditization
- Creating sufficient trust for sales relationships
- When to adopt which marketing activities and the all-important “Window of Awareness”
- Segmentation and Messaging Strategies
- The three key questions your marketing communications must answer
- Whether or not you really need a branding strategy
- Which messaging vehicles to use for which objectives
Absolutely No Obligation
Is this a strategy to try to get your business? Of course it is. But we promise – no sales pitches. And whether or not you ever choose to work with us, based on feedback from our customers we’re very confident you’ll benefit from this discussion.
So find out the facts about B2B marketing strategy.
Request your free presentation today.